The expert on PR crisis control, Molly Mcpherson, is back! She’s a nationally recognized expert who runs her own PR crisis communications who runs her own firm. She’s here to talk about celebrities in crisis; what they did right and what they did wrong.

(4:00) What it’s like running a PR crisis firm & what the first steps are with new clients in crisis
(15:00) Why you should never lie in a PR crisis
(18:21) Rachel Hollis’ latest misstep
(27:05) How to spot a liar: Alex Jones trial, Bill Clinton
(37:00) When brands being edgy goes horribly wrong
(42:05) Victoria’s Secret giving the TikTok babysitter, @jaxwritessongs, a cease and desist

Molly’s past episode:
Episode 18. Anatomy of a Celebrity Scandal w/Molly McPherson

Patreon
This week: A Scandalous Timeline of Jerry and Jessica Seinfeld
out Wednesday, September 7th

Follow Molly McPherson:
@mollybmcp on TikTok
Indestructible PR Podcast
Molly’s book: Indestructible: Reclaim Control and Respond with Confidence in a Media Crisis

Follow Emily Rose:
@itsbecomeawholething on Instagram
@itsbecomeawholething on Tiktok

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